Five marketing highlights from the 2020 Digital Trends.  1. Digital InequalityThe real value of customer experience.Past decisions about whether to invest in customer experience have evolved into two different worldviews: those who focus on the past and those who focus on the future. For instance, 26% of mainstream companies said they fear recession, while 27% of leading companies were more concerned with attracting and retaining digital talent. Following this trend, 36% of companies on the
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How to Conduct Competitive Analysis for Your App? What is App On boarding?Having a fully functional app live on the app store is the simplest part of running a thriving mobile app business. The real hustle starts when you are looking for ways to get people to sign up for your mobile app. A non-immersive app experience like inadequate on boarding can result in high abandonment rate after the first time use. The vast variety
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Top Mobile App Development Trends for 2020The digitization wave has got us all hooked on our cell phones that come decorated with stellar mobile apps. The ever-evolving app development space has something better to offer to users at every step, all the time. Spoilt by the over-powering usage experiences that these apps provide; mobile phone users have their hopes high for what’s next. They seek hyper-personalized apps with real-time updation.According to, Mobile apps are
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Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand Social Media and Digital Marketing Success Requires a Marriage, Not a One Night StandAs humans, instant gratification is in our DNA, and we now live in a society which is increasingly being built on immediate access. When we want something, we want it now – we don’t want to wait in line or even wait for a mobile web page to
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